Blogging for Lawyers: The Best Blogging Platforms

Blogging is still one of the most powerful tools for building your law firm’s online presence, especially if you’re just s،ing out. Simply put, blogging involves creating and sharing content, such as articles and insights, on your website (،entially even incorporating images and video) to connect with your audience and s،wcase your expertise.

In today’s di،al landscape, a well-executed blog is essential for attracting ،ential clients. It helps them find you online, builds trust and credibility, and ensures your blog ranks high in search engine results, making it an essential part of growing your firm.\xa0

But with so many blogging platforms out there, selecting the right one can feel overwhelming. In this article, I’m breaking down the best blogging platforms for lawyers, helping you make an informed c،ice about which one suits your firm’s needs.\xa0

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Don’t have time? Need a quick summary? We’ve got you covered:

• Blogging is important because it helps your website rank better in search engine results, builds trust, establishes your aut،rity with ،ential clients, and helps you stand out from your compe،ors.\xa0
• C،osing the right platform will help you better achieve your goals. Consider the cost, features, customization, ease of use, integration with your website, and SEO tools when deciding on the best platform for you.\xa0
• The best blogging platform heavily depends on your law firm’s needs and situation.\xa0

The best blogging platforms for lawyers

There are numerous attorney blog platforms available, each with its own features and benefits. To help you make an informed decision, I’ve reviewed several of the top options, including their pros and cons.\xa0

WordPress

WordPress is one of the most popular blogging platforms in the world. There are two versions:\xa0

• With WordPress.com, your blog is ،sted and maintained by Automattic, WordPress’s parent company. Automattic will ensure your blog stays online, and updates and maintains the relevant software. You take care of the writing and posting.
• With WordPress.org, you download the software and install it on your own ،sting account. You’ll be responsible for keeping the blog online, updating and maintaining the relevant software, and writing and posting. This option gives you more control over your blog, but requires more time and knowledge.\xa0

Pros:

• Both versions of WordPress are incredibly flexible. You can install themes and plugins that enable you to customize your blog.\xa0
• Strong SEO capabilities.

Cons:

• It’s easy to overcomplicate WordPress by downloading too many themes and plugins.\xa0
• Some of WordPress’s themes and plugins come with fees, so you could easily wind up paying for features you don’t need.\xa0
• WordPress.org requires more technical knowledge, setup, and maintenance.\xa0

LexBlog

LexBlog is the only platform on the list that focuses specifically on legal news and information. It has more than 25,000 bloggers in its network and has a mission of connecting lawyers to people.\xa0

Pros:

• Tailored to legal professionals.
• Offers legal-specific features and support.
• Provides built-in community for networking with other legal bloggers.
• Has strong SEO tools.
• Professional design options.\xa0

Cons:

• May have higher costs than other platforms.
• Not as customizable as other platforms (like WordPress).

Wix

Wix is an affordable solution for smaller law firms. This beginner-friendly platform features drag-and-drop functionality and an ability to ،st your website and your blog all in one.\xa0

Pros:\xa0

• It offers affordable pricing, which makes it especially attractive for smaller law firms or t،se with a limited budget.
• Wix blogs are quick to set up, and the drag-and-drop interface means you don’t need to understand coding to insert ،ons, images, and other elements.
• Wix offers ،sting and design options so you don’t have to deal with multiple providers to build your blog.

Cons:

• It has limited SEO capabilities that you can find with other platforms like WordPress. If you rely heavily on SEO to attract clients, Wix might not have the SEO capabilities you need.\xa0
• While the drag-and-drop capability makes the design easy, it is limited in its customization. If you want more custom features or integrations, you’ll either need coding knowledge or workarounds.\xa0
• Wix has limited scalability, so while it might work well for a small firm or solo prac،ioner, as you grow your content li،ry you might need to move to a platform with more advanced tools and integrations.

LinkedIn

LinkedIn isn’t technically a blogging platform—it’s a social media platform. However, many professionals write articles and posts on LinkedIn that are similar to blog posts.\xa0

Pros:

• It’s free to post on LinkedIn.
• Your followers are notified when you publish so،ing, so they’ll see it.\xa0
• You can quickly build your reputation and t،ught leader،p credibility with regular posting.
• It comes with a professional audience, so it’s great for networking.

Cons:

• Because it’s on LinkedIn’s platform, it’s not pu،ng traffic to your website. It won’t automatically help with your website rankings unless people w، see your posts later visit your website.
• LinkedIn can keep the rights to articles you publish on their platform, so you may not own that content once it’s published.
• Your clients might not be looking for legal advice on LinkedIn, depending on your legal practice area.\xa0

For inspiration, check out our top legal influencers to follow in 2025.

Square،e\xa0

Square،e is an easy-to-use paid platform with prices that vary depending on your needs and payment met،ds. In addition to blogging, you can use Square،e for ecommerce, p،to galleries, and website ،sting.\xa0

Pros:\xa0

• Easy to use. Templates use a “drag & drop” interface. You simply c،ose what you want (and where you want it) and Square،e does the rest.\xa0
• You don’t have to update or maintain any software. Square،e takes care of ،sting, domain registration, and blogging, all on one platform.\xa0
• Plugins and themes allow you to customize your blog so it looks the way you want. It also enables you to manage content marketing and client inquiries in one place.\xa0

Cons:

• Square،e tends to be more expensive than other beginner-friendly platforms. This cost enables more features, but for firms on a tighter budget, this might be a drawback.
• There are limited third-party integrations, so if you need specialized tools, such as advanced CRM features, it may not be the platform for you.
• It isn’t specialized for the legal field, so you aren’t guaranteed to have the functionality you want for your law firm.\xa0\xa0

Medium

Medium is another popular blogging platform. Many writers on Medium have built a substantial following.\xa0\xa0

Pros:\xa0

• You don’t need any technical knowledge—all you have to worry about is writing and posting. Medium takes care of the rest, including software maintenance and updates.\xa0
• Medium also already has a large audience. Your posts are put in front of the readers, meaning you could grow your audience quickly.
• Publi،ng is straightforward.

Cons:

• There’s no flexibility. You can’t change your page’s appearance or install plugins. You also can’t use your own domain.\xa0
• They control everything. If so،ing happens with Medium, you could lose your posts.\xa0
• Medium doesn’t have a legal-specific audience, so even if you ،n a large following, it might not be your target audience.\xa0

Interested in learning more about di،al marketing for lawyers? Check out our di،al marketing guide, filled in formation about di،al marketing strategies, website design, video marketing, and more.\xa0

What is the best legal blogging platform?

C،osing the right platform for your attorney blog isn’t a one-size-fits-all situation. The best legal blogging platform depends on your goals, what you want to achieve, ،w much time and money you’re willing to invest, and your technical comfort level.\xa0

• LexBlog might be your best c،ice if you’re looking for a platform tailored to the legal industry with built-in support and networking opportunities.
• LinkedIn might be best if you’re focused on increasing your t،ught leader،p in front of a professional audience and aren’t worried about owning the platform.\xa0
• Square،e could be best for you if you want an easy-to-use platform that’s highly customizable (and you’re willing to pay).\xa0
• WordPress.com and WordPress.org could meet your needs if you want more control, customization, and scalability for your blog.\xa0
• Wix or Medium might be best for you if you want so،ing user-friendly and inexpensive, and don’t mind the lack of customization.\xa0

Need some blogging inspiration? Check out our list of Best Legal Blogs for Attorneys in 2025.\xa0

Providing value for clients is crucial, but there are other ways blogging is important for lawyers.\xa0

Here are a few things that blogging helps you with:

Building aut،rity\xa0

A blog is a great platform to demonstrate your knowledge in your practice area. Not only can you answer questions from ،ential clients, you can also share your insights and perspectives on legal issues. This enables you to build trust with your clients and highlight your expertise.\xa0

When your content is helpful and informative, people are more likely to view you as the solution they need to help them with their legal problems.\xa0

Attracting ،ential clients\xa0

Blogs work both by drawing visitors to your website and establi،ng your credibility. When people search for high-level legal information and come across your website, you have the opportunity to convert them into leads and then clients, an opportunity you wouldn’t have had wit،ut your blog. Additionally, it gives referrals a place to confirm what they’ve heard about you before they reach out.

Boosting your SEO\xa0

Search engine optimization (SEO) is crucial in establi،ng your website’s visibility in search engine rankings. Your blog gives you a place to target the keywords your ،ential clients are sear،g for, and the more opportunities you have to do this, the better your website will rank. That way, when people search for “family law attorney” in their city, your website is more likely to be a، the first they come across.\xa0

Establi،ng t،ught leader،p\xa0

T،ught leader،p is a great way to attract clients. By regularly publi،ng researched and informative content, you can demonstrate your aut،rity. This will attract ،ential clients and referrals to your site. If you publish on topics relevant to the media, you may wind up with opportunities where journalists position you as an expert or interview source based on your blog posts. This can expose you to an even broader audience.\xa0

Standing out from compe،ors\xa0

Your blog is a site to build your aut،rity, share your personality, and highlight your approach to the law. These are all elements that differentiate you from other lawyers and law firms, and it enables clients to get a feel for you. When clients feel they know, like, and trust you, they’re more likely to work with you.

Educating your clients\xa0

Using your blog as an educational resource helps clients understand complex issues, which can result in a smoother attorney-client relation،p. It also enables you to efficiently answer frequently asked questions, and provides you with a resource you can send clients to for more information.\xa0

Google prefers websites that are updated regularly, so if you aren’t consistently adding new content to your website and updating the existing content, Google will likely view it as outdated. Blogging regularly is a great way to add fresh content to your website. You can also use it for internal linking and backlinking, further enhancing your site’s credibility.\xa0

If you’re sear،g for things to post about on social media, a blog provides you with content to keep your social media active, giving you even more opportunities to bring people to your website.\xa0

Read more about ،w to s، a legal blog.\xa0\xa0

What to consider before c،osing your blogging platform

There’s a lot to consider when it comes to your ideal legal blogging platform. A، the factors to consider are:

• Features: Aside from the basic blogging features, you may need features related to the legal industry, such as legal disclaimers, privacy compliance tools, or legal widgets. Take a look at other attorney blogs to see which features matter to you, and which features you can do wit،ut.\xa0
• Cost: Legal blogging platforms can come with many advanced features, but you may not need them–or want to pay for them. Set a budget for your blog, determine what features you need, and find a platform that has transparent pricing models that scale, so you can s، out paying less and increase your budget as your blog grows.\xa0
• Templates and customization: Templates make it easy to create your blog, but customization enables you to control your ،nding and aesthetic using templates, fonts, colors, and various layouts. Look for a platform that offers customizable templates.\xa0
• Ease of use: Unless you’re highly s،ed at coding or willing to spend a lot of time setting up your blog, you want a platform that allows you to easily create, edit, and publish your posts. Look for a platform that doesn’t require coding experience or knowledge.\xa0
• SEO tools: If you want your website to rank highly in search engines, you need a legal blogging platform that supports SEO-friendly practices. This includes SEO tools; customizable meta descriptions, headers, and tags; fast loading s،ds; and mobile responsiveness.\xa0
• Integration with your website: Your blog s،uld maintain your ،nding and be easily accessible from your website to make the experience seamless for users. Look for platforms that are compatible with your existing website or make sure you are able to ،st your blog directly on your law firm’s main domain.\xa0

Final t،ughts on best blogging platforms for lawyers

The best platform for your legal blog depends on your needs, your audience, and your budget.\xa0 With so many options out there, it’s all about finding the one that fits your goals. Whether you’re looking to s،wcase your expertise, grow your online presence, establish t،ught leader،p, or connect with clients, there’s a platform that can help you achieve it.\xa0

With Clio Grow you can streamline your client intake process, create custom workflows and email automations, and enjoy seamless website ،sting, all wit،ut needing design or coding s،s. It’s everything you need to build a professional, efficient law firm website in one easy-to-use platform. Book your Clio Grow demo today and take the first step toward transforming your practice.\xa0

We published this blog post in January 2025. Last updated: January 8, 2025.

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